Full Job Description
Discover Your Next Career Move as a Digital Content Strategist
Company: Amazon
Location: Columbia, South Carolina
Position: Digital Content Strategist
Employment Type: Full-time
Salary: Competitive and based on experience
About Us
At Amazon, we strive to be Earth's most customer-centric company. Our team is dedicated to a culture of innovation, agility, and collaborative talent. We are currently searching for a passionate and experienced Digital Content Strategist in Columbia, SC, to join our dynamic marketing team. This role offers the unique opportunity to manage and enhance our digital content strategies across various platforms, ensuring that our messaging remains relevant and impactful.
Position Overview
As a Digital Content Strategist, you will be responsible for developing and executing comprehensive content strategies that resonate with our target audience. You will work closely with cross-functional teams, including product management, design, and analytics, to drive strategic initiatives that align with our brand and business objectives.
Key Responsibilities
- Develop a cohesive digital content strategy that aligns with Amazon’s business goals and customer needs.
- Manage content creation from idea generation through to production and implementation, ensuring alignment with brand guidelines and digital marketing strategies.
- Leverage SEO strategies to increase visibility and engagement, optimizing web pages, product descriptions, blogs, and social media posts.
- Analyze digital content performance and user engagement, using data insights to refine future strategies.
- Collaborate with graphic designers, SEO experts, and social media teams to create compelling and shareable content.
- Conduct market research to stay current on industry trends, customer preferences, and competitive landscape.
- Foster relationships with partners and stakeholders to facilitate collaboration and influence content direction.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing or content strategy, preferably in an e-commerce or technology-focused environment.
- Strong understanding of SEO principles, web traffic metrics, and social media algorithms.
- Excellent writing, editing, and communication skills, with a keen eye for detail.
- Proficiency in content management systems, analytics tools, and social media platforms.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong analytical skills, with the ability to use data to inform content strategy decisions.
Why Join Amazon?
At Amazon, we believe in fostering a culture of innovation and excellence. As part of our team, you will have the opportunity to:
- Work in a dynamic and inclusive environment that values diversity and creativity.
- Be part of a company that is constantly pushing the envelope in technology and customer experience.
- Take advantage of professional development opportunities to further your career.
- Enjoy a comprehensive benefits package that helps you and your family.
Location and Work Environment
The position will be based in Columbia, SC, a vibrant city known for its rich history, beautiful parks, and strong sense of community. Columbia offers a balanced lifestyle with access to various recreational activities, cultural events, and dining experiences. At Amazon, we support flexible work arrangements to promote a healthy work-life balance.
How to Apply
If you’re excited about leveraging your skills as a Digital Content Strategist to make a significant impact at Amazon, we want to hear from you! Please submit your resume and a cover letter highlighting your relevant experience and why you would be an excellent fit for this role.
Equal Opportunity Employer
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from individuals of all backgrounds and experiences.
Join us at Amazon and help shape the future of e-commerce through innovative digital content strategies. We can't wait to see what you will bring to our team!